What I've Built
Real software used by real businesses. Not demos, not tutorials — production systems that drive outcomes.
Business Automation
Business Automation Platform
Problem:
Teams spending 20+ hours/week on repetitive manual tasks
End-to-end workflow automation system that replaced manual operations for a marketing agency, handling campaign management, reporting, and client communication.
My Role
Lead architect and sole engineer. Designed the automation architecture, built all workflow integrations, and deployed the production system.
Impact
- Reduced manual operations by ~80%, freeing 20+ hours/week
- Enabled team to serve 3x more clients without additional hires
- Cut campaign setup time from 4 hours to under 15 minutes
AI-Assisted Decision System
Problem:
Decision-making bottlenecks slowing business operations
Internal tool that uses LLM integrations to analyze business data and generate actionable recommendations for operational decisions.
My Role
Sole engineer. Designed the LLM integration layer, built the analysis pipeline, and created the recommendation interface.
Impact
- Reduced decision turnaround from days to minutes
- Automated classification of 90%+ of incoming operational requests
SaaS Product
Industry-Specific POS System
Problem:
Generic POS systems failing to meet industry-specific needs
Custom point-of-sale system designed for a specific retail vertical, with inventory management, analytics dashboard, and multi-location support.
My Role
Founder & builder. Architected the full system, built the backend and real-time inventory sync, designed the analytics dashboard.
Impact
- Reduced average checkout time by ~45%
- Enabled multi-location chain to scale from 3 to 12 stores
- Real-time inventory accuracy across all locations
Client Workflow Platform
Problem:
Scattered tools and lack of visibility into project status
SaaS platform enabling agencies to manage client onboarding, project tracking, and deliverable approvals in one unified system.
My Role
Full-stack architect. Built the entire platform from database design to frontend, including the approval workflow engine.
Impact
- Replaced 4 separate tools with one unified platform
- Reduced client onboarding time by ~60%
- Improved project visibility for both agency and clients
Growth & Revenue
Marketing Analytics Engine
Problem:
Fragmented data across platforms making it impossible to measure true ROAS
Attribution and analytics platform that consolidates data from multiple ad platforms, providing unified reporting and automated optimization recommendations.
My Role
Lead engineer. Built the data pipeline architecture, API integrations with 5+ ad platforms, and the reporting dashboard.
Impact
- Consolidated reporting from 5+ ad platforms into single dashboard
- Enabled data-driven budget allocation, improving ROAS by ~35%
- Reduced reporting time from 2 days to real-time
Some implementations are private due to client confidentiality. The systems shown represent the type and quality of work I deliver, with sensitive details removed.